Company info:
Grip is a live commerce startup founded in 2018, headquartered in Seongnam, South Korea.
The platform connects sellers and consumers through interactive real-time video shopping.
By 2020, Grip hosted 700+ daily live broadcasts, with 10,000+ sellers and 68,000+ products. It expanded services to the U.S. in 2022.
- Website: gripcorp.co
- Employees: ~100–200 (startup scale)
Experience:
Owned frontend development for Grip Web Service (PC/Webview) and Admin 2.0, focusing on performance and user engagement.
Stack: Next.js, TypeScript, Zustand, SCSS, Tailwind CSS, pnpm, Firebase.
- Built 6+ major pages: My Page, Point History, Order Completion/Failure/Pending, Hot Deal
- Designed promotional tab component with paginated content (12 per tab) → faster load & lower bounce rate
- Replaced MUI with Tailwind CSS → reduced bundle size & improved LCP
- Implemented “Send Support” feature for live commerce using Firebase + CSS animations
- Contributed ~30% to Admin 2.0 by building menu systems and reusable Chakra UI components
- Applied modular design for rapid API/UI change adaptability